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Logos and Design Elements

Primary Logos | Secondary Logos | Athletic Logos | Paired Logos | Email Logos


The Utah State University logo is the primary academic mark for USU Eastern. The logo should be used whenever officially referencing USU Eastern. Logos have been provided below for institutional use and download. Be sure to refer to the Visual Identity Guide for specific information and uses of Utah State University Eastern Logos.

How to Download Images
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For high-quality print communications use EPS files. For web, PowerPoint or video use JPG or PNG. (PNG images contain a transparent background).

  • Click the desired file type to preview the image.
  • From your browser's File menu choose "Save As..."

Primary Logos

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The Utah State University Eastern logo is the primary academic mark for USU Eastern. The logo should be used whenever officially referencing USU Eastern. For distinction purposes between Price and Blanding, the logo includes a Blanding campus version. Blanding may use either the primary logo or the Blanding campus primary logo. Note: because Price is considered the home base of USU Eastern, it is unnecessary to use the city reference.

Primary two-color Utah State University Eastern Blanding Primary Logo
Two Color: |   EPS   |   JPG    |   PNG   |   |   EPS   |   JPG    |   PNG   |

Blanding Primary two-color Utah State University Eastern Blanding Logo
Blue:
|   EPS   |   JPG    |   PNG   |   |   EPS   |   JPG    |   PNG   |

Utah State University Eastern Logo - White Utah State University Eastern Logo
White
(transparent background):
|   EPS   |   PNG   |   |   EPS   |   PNG   |

Utah State University Eastern Logo - Stacked Utah State University Eastern Blanding Stacked Logo
Two Color: |   EPS   |   JPG    |   PNG   |   |   EPS   |   JPG    |   PNG   |

Utah State University Eastern Stacked Logo Utah State University Eastern Blanding Stacked Logo
Blue: |   EPS   |   JPG    |   PNG   |   |   EPS   |   JPG    |   PNG   |

Utah State University Eastern Stacked Logo Utah State University Eastern Blanding Stacked Logo
White
(transparent background):
|   EPS   |   PNG   |   |   EPS   |   PNG   |


Secondary Logos

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Secondary logos are common in higher education. While a secondary logos may not be used in place of the primary logo, such as on official documents (letterhead, business cards, web sites, etc.) there are times when secondary logos are appropriate. A good rule of thumb to apply when making a decision is to compare formal versus informal uses. In formal situations, the college's primary logo should always be used. Secondary logos are acceptable in less formal situations such as on apparel and merchandise.

USU Eastern Secondary Logo USU Eastern Blanding Secondary Logo
Two Color: |   EPS   |   JPG    |   PNG   |   |   EPS   |   JPG    |   PNG   |

USU Eastern Secondary Logo USU Eastern Blanding Secondary Logo
Blue:
|   EPS   |   JPG    |   PNG   |   |   EPS   |   JPG    |   PNG   |

USU Eastern Secondary Logo USU Eastern Blanding
White
(transparent background):
|   EPS   |   PNG   |   |   EPS   |   PNG   |

Block E Gold Block E Blanding Gold
Gold E: |   EPS   |   JPG    |   PNG   |   |   EPS   |   JPG    |   PNG   |

Block E White Block E Blanding White
White E: |   EPS   |   JPG    |   PNG   |   |   EPS   |   JPG    |   PNG   |


Athletic Logos
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Athletic marks play in important role in higher education. As Utah State University Eastern will maintain its intercollegiate athletics teams, the USU Eastern Eagle will continue to be used. As a mascot, the Eagle should be used in athletic or spirit-building context only. That may include apparel and merchandise. It should not be used in conjunction with an academic department, unit, division or program.

USU Eastern Athletics
Blue: |   EPS   |   JPG    |   PNG   | Gold: |   EPS   |   JPG    |   PNG   |

USU Eastern Athletics White  
White
(transparent background):
|   PNG   |    


Paired Logos
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College units, departments, offices, divisions, organizations, clubs, etc. are no longer permitted to create their own logos in place of the college logo. All pre-existing logos must now be discontinued and replaced with the current college logo. Entities are permitted, however, and encouraged, to reference their names beneath the logo. To have your department, office, auxiliary unit, etc., officially paired with the logo, please contact the Public Relations office at: 435-797-1358. (See the USU Eastern Visual Identity Guide for more detailed information.)

Paired Logo - Residential Life Paired Logo - Blanding Residential Life


Email Logos
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College email correspondence should be considered an extension of the USU Eastern stationery system. As such, email signatures that utilize college marks should adhere to specific visual identity guidelines to ensure proper and consistent use of the college logo. Please use only the following two official marks in your email signatures as they are the correct size. For detailed information refer to the USU Eastern Visual Identity Guide.

Primary Logo for Email Block E for Email
Primary Logo: |   JPG   |   PNG   | Block E: |   JPG   |   PNG   |
Primary Logo for Email Block E for Email
Primary Logo: |   JPG   |   PNG   | Block E: |   JPG   |   PNG   |

Sample Email Signatures

Option 1:
Plain text
(Callibri or Arial font)

 
Name
Title | Department
Phone: (435) 613-0000
Email: me@usu.edu

Utah State University Eastern

Name
Title | Department
Phone: (435) 678-0000
Email: me@usu.edu

Utah State University Eastern, Blanding
Option 2:
Primary Logo
(Callibri or Arial font)

 
Name
Title | Department
Phone: 435-797-1358
Email: me@usu.edu

Primary Logo for Email
Name
Title | Department
Phone: 435-797-1358
Email: me@usu.edu

Utah State Univesity Eastern, Blanding
Option 3:
Block E
(Callibri or Arial font)

 
Name
Title | Department
Office: 435-797-1358 | Mobile: 435-770-0511
Email: me@usu.edu

Utah State University Eastern
Block E for Email
Name
Title | Department
Office: 435-797-1358 | Mobile: 435-770-0511
Email: me@usu.edu

Utah State University Eastern
USU "E" Blanding

Building an email signature using Outlook

  1. Right-click on either PNG or JPG and choose “save image as…”
  2. Save the image to your computer
  3. In Outlook click on “Signature” icon
  4. From the drop-down menu choose “signatures”
  5. Click “New”
  6. Type in a name for this signature
  7. Create your signature following the examples above (for detailed information refer to the USU Eastern Visual Identity Guide).
  8. Once your name, title, and other contact information is completed, click on the computer screen icon found on the “Edit Signature” bar
  9. Insert the logo you saved
  10. Click the “OK” button
 

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© 2013 Utah State University Eastern
Price Campus
451 East 400 North
Price, Utah 84501
(435) 613-5000 | (888) 202-USUE
Blanding Campus
639 West 100 South
Blanding, Utah 84511
(435) 678-2201 | (800) 395-2969